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Getting Real - by 37signals & Jason Fried & David Heinemeier Hansson (Paperback)

CTNR801767 09780578012810 CTNR801767

DS18

DS18
2023-12-01 USD 10.95

$ 10.95 $ 11.29

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Getting Real - by  37signals & Jason Fried & David Heinemeier Hansson (Paperback)
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Number of Pages: 194
Genre: Computers + Internet
Sub-Genre: Web
Format: Paperback
Publisher: 37signals
Age Range: Adult
Book theme: Design
Author: 37signals & Jason Fried & David Heinemeier Hansson
Language: English



Book Synopsis



Getting Real details the business, design, programming, and marketing principles of 37signals. The book is packed with keep-it-simple insights, contrarian points of view, and unconventional approaches to software design. This is not a technical book or a design tutorial, it's a book of ideas. Anyone working on a web app - including entrepreneurs, designers, programmers, executives, or marketers - will find value and inspiration in this book. 37signals used the Getting Real process to launch five successful web-based applications (Basecamp, Campfire, Backpack, Writeboard, Ta-da List), and Ruby on Rails, an open-source web application framework, in just two years with no outside funding, no debt, and only 7 people (distributed across 7 time zones). Over 500,000 people around the world use these applications to get things done. Now you can find out how they did it and how you can do it too. It's not as hard as you think if you Get Real.

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