What It Is:
A weightless, long-lasting, matte liquid lipstick leaves lips with a smudge-proof, ultra-matte finish.
What It Does:
The formula is four times thinner and has twice as much color as a traditional lipstick. It delivers eight-hour wear, and its unique, slim, quill applicator design gives ideal precision for a perfect lip contour. Lip Magnet proves that when it comes to matte, you can't be too rich or too thin. Highly concentrated with pigment for deep, opulent color, this full coverage formula features a breakthrough texture that glides on like a lightweight lip gloss and dries to a weightless, breathable, smudge-resistant film.
How to Apply:
For a precise and flawless application, use the triangular tip as a lip liner to define your lip contours and sculpt your cupid's bow.
Then use the wide paddle to fill in your lips with an even coat of color.
Lip Magnet appears shinier directly on application, but dries quickly to leave the thin, matte film.
A DESIGNER VISION,
A BRAND COMMITMENT
From the strict use of materials to the dialogue between nature as an inspiration, and the timelessness that characterize Giorgio Armani’s creations, the brand’s vision is strongly embodied.
Operating a responsible global beauty business reflect the Italian designer’s original values, and translates in three crucial areas: products and materials durability, ingredients sourcing and commitment against water scarcity.