The Crowdfunding Handbook - by Cliff Ennico (Paperback)

Number of Pages: 288
Genre: Business + Money Management
Sub-Genre: Crowdfunding
Format: Paperback
Publisher: Amacom
Age Range: Adult
Author: Cliff Ennico
Language: English

About the Book

Crowdfunding is changing the game for private companies. Learn all the dos and don'ts you need to know to maximize your company's success!

Book Synopsis

Think Kickstarter(R) is just for artists and people who don't really want to work for their success? Think again! In 2012 President Obama signed the JOBS act (Jumpstart Our Business Startups), empowering privately owned companies to raise capital from investors without going through the rigorous IPO and private placement processes. Your private company can now crowdfund your way to success!Now that the SEC has handed down the last regulations, the floodgates will open and companies will be free to compete for funding. Thankfully for you, small business and legal expert Cliff Ennico has followed the equity crowdfunding story since its inception and has translated the regulations into a clear set of dos and don'ts for entrepreneurs and small business others looking to get in early. In The Crowdfunding Handbook, burgeoning crowdfunders can learn how to: - Decipher whether crowdfunding is their best bet- Choose between funding platforms- Pitch a project to the public- Reach the most promising investors- Figure out disclosure documents and report requirements- And more!IPSs are expensive, and venture capital nearly impossible to attract. Crowdfunding is changing the game for private companies. Are you taking full advantage?

From the Back Cover

Ready to finance your venture the Kickstarter way? With equity crowdfunding rules finalized by the Securities and Exchange Commission, the landmark 2012 JOBS Act has finally gone live, freeing small businesses to raise up to $1 million without a lengthy, expensive IPO process.

For many start-up companies and entrepreneurs, the "Regulation Crowdfunding" rules mean better access to small investors, less red tape, more capital for launching companies, and faster growth--especially if you get in early and do it right.

Legal and small business expert Cliff Ennico has followed the equity crowdfunding story since its inception. In The Crowdfunding Handbook, he explains the federal legislation and translates the 685-page SEC Regulation Crowdfunding document into a clear set of dos and don'ts, with cartneared answers to all your questions:

- Is crowdfunding my best bet for raising capital? - What types of securities should I offer, and how should I price them? - What's the best way to pitch a project to the public? - Which crowdfunding portal should I choose? - Which disclosure documents need to be filed? - What are my other legal requirements? - How can I set up my company to increase the odds of success? - Who are the most promising investors, and how do I reach them? - How do private securities offerings mix with crowdfunded options? - What are the "intrastate offerings" exemptions in my state? - How do I manage a "crowd" of investors and keep them happy?

Equity crowdfunding moves beyond raising money for specific projects to offering stock, bonds, and other securities to nonaccredited investors--the next level in the "friends and family" model, and a projected game changer for the way private companies get capital. The Crowdfunding Handbook guides you safely and smoothly through this exciting new funding arena, while helping you avoid potential costly mistakes.

Cliff Ennico, a former Wall Street lawyer, is a leading expert on the legal and financial issues of entrepreneurial companies. Previously the host of PBS's MoneyHunt, he now writes the nationally syndicated "Succeeding in Your Business" column as well as a legal Q&A column for Entrepreneur. He is the author of several books, including The eBay Seller's Tax and Legal Answer Book.

Review Quotes

"Much more than an overview, this is a solid, nuts-and-bolts handbook that will be valuable to serious small-business entrepreneurs." --Library Journal, starred review

About the Author

CLIFF ENNICO, a former Wall Street lawyer, is a leading expert on the legal and financial issues of entrepreneurial companies. Previously the host of PBS's MoneyHunt, he now writes the nationally syndicated "Succeeding in Your Business" column as well as a legal Q&A column for Entrepreneur.