The Strategic Planning Workbook - 3rd Edition by Neville Lake (Paperback)

Number of Pages: 240
Genre: Business + Money Management
Sub-Genre: Strategic Planning
Format: Paperback
Publisher: Kogan Page
Age Range: Adult
Author: Neville Lake
Language: English

About the Book

A practical, eclectic, pragmatic guide to creating a strategic plan for business, covering data gathering, techniques for decision-making, and analysis for organizational circumstances to build positive results.

Book Synopsis

The Strategic Planning Workbook is a practical, eclectic, pragmatic guide to creating a strategic plan. It defines strategic planning as gaining insights about where a company is now, gathering the information that identifies where that company should be in the future and generating the decisions that will bridge that gap. This book provides the concepts needed to do the thinking, the tools to gather the necessary information, the techniques to make a decision and the frameworks to translate conclusions into action plans. Exercises, data gathering, analysis, two workshops and an implementation plan are all provided to create a map to the best future possible.

This fully revised third edition includes three new chapters, covering: how to analyze organizational circumstances and match a strategy to them; how to build in measures to track business and strategic success; and how to revise an existing plan, whether to take corrective action or to build upon its positive results.

About the Author

Neville Lake is a registered psychologist and has been a business and strategic consultant for over 25 years and was a consultant to over 150 businesses. He has worked for some of the world's top consulting firms and spent 10 years as a Director in the consulting division of Price Waterhouse (now Pricewaterhouse Coopers).