What It Is:
A 24-hour wear, volumizing and waterproof mascara.
What It Does:
Get waterproof, lush lashes in just one swipe. This all-in-one mascara provides volume, length, and definition, and it is formulated with fine, fluid Microfil technology for intensely captivating lash texture. The micro-waxes are blended with a fineness agent to allow for smooth and easy application, creating lightweight volume and length. The oversized patented lash brush features a bristle weave design that coats and texturizes lashes in less strokescreating a striking lash look that lasts all day.
How to Apply:
Apply from the root of the lashes to the tip.
A DESIGNER VISION,
A BRAND COMMITMENT
From the strict use of materials to the dialogue between nature as an inspiration, and the timelessness that characterize Giorgio Armani’s creations, the brand’s vision is strongly embodied.
Operating a responsible global beauty business reflect the Italian designer’s original values, and translates in three crucial areas: products and materials durability, ingredients sourcing and commitment against water scarcity.